BioVittoria is a product development and marketing company focused on bringing naturally derived bioactive products to the dietary supplement, personal care, and functional food markets.

Specifically, we identify and evaluate products in depth to assess their market potential. We develop an understanding of the whole value chain from the production of raw material to the end product. We determine the risk profile of these products in terms of control points, supply, and financial value. This information allows us and our partners to choose which parts of the value chain have the greatest return on investment. 

We also provide an in-depth service that helps bring new, naturally derived bioactive products to the health and wellness market as stand alone products or as value added components of neutraceuticals. This is achieved through a clear understanding of the science and regulatory issues needed to launch a new product into the market place.

PureLo®, the company's proprietary Luo Han Guo fruit concentrate, has been affirmed as a GRAS (Generally Regarded As Safe) food ingredient under FDA guidelines. PureLo® is  highly stable, soluble, and is available in powdered and granulated formats, offering the food industry one of the few authentic naturally grown, safe, non-caloric sweeteners for inclusion into beverages, foods, and confectionary products.